Étiquette : UGC

UGC, or user generated content, is a type of content created by users, rather than the brand, on digital media platforms. It can range from uploaded photos, videos, to reviews and recommendations. Brands typically use UGC to add authenticity to their online presence and enhance their marketing strategies. UGC can also refer to forms of content such as blogs, forums, and online discussions, which can provide valuable insights for companies.

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